Straight answers.
Practical guides for business owners on websites, apps, ecommerce, SEO and hiring the right team. Each one starts with the answer.
All articles
Web development
- What kind of website does your business actually need?Forget website types. What you need depends on your stage and what breaks first: credibility, your team's ability to run the site, or scale.Updated
- How much does it cost to build a web app?The features, integrations and team choices that set the price of a web app, the costs that come after launch, and how to get a quote you can trust.Updated
- Five signs your business needs a custom web applicationFive clear signs your business has outgrown off-the-shelf software, and an honest look at when a custom web app is not worth it yet.Updated
Mobile apps
- How much does mobile app development cost?The decisions that set the price of a mobile app, how React Native changes the math, the costs after launch, and how to get a quote you can rely on.Updated
- Mobile app vs web app: which does your business need?The real differences between web apps, mobile apps and progressive web apps, in one comparison table, and how to choose for your business.Updated
- Native vs cross-platform mobile app development: what's right for your business?What native and cross-platform development mean, how they compare on cost, speed, performance and maintenance, and a checklist to choose.Updated
E-commerce
- Shopify vs custom ecommerce development: which is better for your business?When Shopify is the right call, when custom development is worth it, what changes for wholesale and B2B, and when a headless build makes sense.Updated
- How to increase sales with conversion-optimized product pagesThe product page elements that turn visitors into buyers, from description and photography to speed, proof and checkout, with a checklist to audit your own.Updated
SEO and marketing
- What to expect from an SEO agency in the first 90 daysMonth by month, what a good SEO agency delivers in its first 90 days, what realistic progress looks like, and the warning signs to act on.Updated
- How to audit a website for SEO: a step-by-step checklistA practical six-step SEO audit you can run yourself with free tools, and how to turn what you find into a plan.Updated
Design
Hiring a team
- App development company vs freelancer: which is right for your business?What each option really includes, the costs that do not show up in an hourly rate, and when each one is the right call.Updated
- How to choose a web development company: 10 questions to askTen questions that separate web development companies that will deliver from those that won't, and what a good answer sounds like.Updated
- How to work with an offshore development team successfullyHow to choose an offshore or remote development partner, set the project up to succeed, work across time zones and spot the warning signs early.Updated
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