Online stores that make buying easy.
Coding Loading builds ecommerce websites on Shopify, WooCommerce or custom platforms for businesses in the US and Australia. We plan your catalog, design product pages that answer buyers’ questions, set up payments and shipping, and build a checkout that works smoothly on phones. You get a fast, search-ready store your team can run day to day.
The problems we solve
Store problems change as a business grows. These are the ones we see at each stage.
Starting out
- You sell through social media or messages and want a proper store.
- You are not sure whether Shopify or something custom fits.
- Setting up payments, shipping and taxes feels overwhelming.
Growing
- Shoppers add to cart but do not finish checking out.
- Your store is slow on phones.
- Managing products and stock takes too much time.
Established
- You have outgrown your platform and need to move.
- Your store does not connect well with stock, accounting or shipping systems.
- You need features your current theme cannot handle.
What’s included
Every store is scoped to your products and how you sell. These are the pieces we build from.
Platform advice
An honest recommendation on Shopify, WooCommerce or a custom build, based on your products and plans.
Store design
Product pages, collections and a homepage designed to answer buyers’ questions.
Catalog setup
Product structure, variants, collections and filters that make products easy to find.
Payments and checkout
Payment providers, shipping rules and taxes set up, with a checkout tested on phones.
Speed
Optimized images, a lean theme and fewer heavy apps, so pages load quickly.
Ecommerce SEO
Product schema, clean URLs, sitemaps and redirects, so products can be found in search.
SEO servicesIntegrations
Connections to stock, accounting, email and shipping tools, where they allow it.
Migrations
Moving products, customers and orders from your old platform, with redirects to protect rankings.
Support after launch
Updates, fixes and improvements as your store grows.
From product to order.
A store for a fictional fashion label. As you scroll, a bag goes from the product page to the cart to checkout to a confirmed order, every step designed so shoppers keep going.
How it works
Every store follows the same clear path, and we test real orders before launch.
Discover
We look at your products, customers, current sales channels and the systems you use, then recommend a platform.
Design
We design the homepage, product pages, cart and checkout, and you see them on your phone before the build.
Build
We build the store, load and organize products, set up payments and shipping, and test real orders.
Grow
After launch we review where shoppers drop off and keep improving the store.
Marketplace, DIY store or a store built for you?
Many brands use more than one. Here is how they compare.
| Selling on marketplaces | DIY store template | Coding Loading | |
|---|---|---|---|
| Your brand | Limited to the marketplace’s layout | Within the template’s limits | Designed for your brand |
| Customer data | Mostly kept by the marketplace | Yours | Yours |
| Fees | Commission on sales | Platform and app subscriptions | Platform fees plus a quoted project |
| Checkout | The marketplace’s | The theme’s standard checkout | Designed and tested on phones |
| Speed | Handled by the marketplace | Often slowed by apps | Lean and tested |
| Best for | Reaching shoppers already on the marketplace | Small catalogs and tight budgets | Brands that want their own sales channel |
Ecommerce questions
Should I use Shopify or a custom ecommerce platform?
Shopify suits many stores: it launches quickly, is easy to run and handles payments and security for you. A custom build makes sense when your product logic, pricing or integrations go beyond what Shopify can do. We recommend one after discovery.
How much does an ecommerce website cost?
It depends on the platform, the size of your catalog and the features and integrations you need. After a short brief you get a written quote with a clear scope before work starts.
How long does it take to build an online store?
It depends on the platform, the number of products and how ready your content is. You get a realistic schedule with your quote.
Can you move my store from another platform?
Yes. We move products, customers and order history where the platforms allow it, and set up redirects so you keep your search rankings.
Do you set up payments and shipping?
Yes. We set up payment providers, shipping rules and taxes, then place test orders to check every step works.
Will my store work well on phones?
Yes. We design the product pages, cart and checkout for phones first and test real orders on real devices before launch.
Can I manage products myself?
Yes. You can add products, change prices and run sales yourself, and we walk your team through it before handover.
How do I get more sales from my store?
Start with a fast, clear store and a smooth checkout, then bring in the right visitors through search and ads. Our SEO and marketing services can help with both.
Related guides
- How to increase sales with conversion-optimized product pagesThe product page elements that turn visitors into buyers, from description and photography to speed, proof and checkout, with a checklist to audit your own.
- Shopify vs custom ecommerce development: which is better for your business?When Shopify is the right call, when custom development is worth it, what changes for wholesale and B2B, and when a headless build makes sense.
Ready to sell online?
Send a short brief about your products and how you sell today. We reply with the platform and plan we would start with.
Start a project